Amazon MX Player merges with Prime Video, unifying free and paid streaming services for enhanced content and viewing options.

Amazon and MX player come together to launch Amazon MX Player, an AVOD channel on Amazon's Prime Video platform. (L-R) Head of Content, Amazon MX Player Amogh Dusad, Head of Amazon Ads India Girish ...

Amazon MX Player is integrating with Prime Video to create a large Indian streaming service, spanning free, paid, and ad-supported content.

With the unification of the two OTT services, Prime members will gain access to an extensive library of originals and exclusives across all devices, Amazon India says.