However, one Prime Day deal that has dropped early is on the Garmin Edge Explore 2, discounted by an incredible 40% to just $179.91. That's the lowest ever price we've ever seen and a $120 saving on the Amazon price.

Shoppers routinely wait for Amazon Prime Day to roll around to cash in on a bounty of deeply discounted sales. Target wants a piece of that action — and your wallet — and is positioning "Target Circle Deal Days" as a direct competitor to Amazon.