Automation is a key element of digital transformation, a paradigm shift that many IT teams are undergoing. This shift could replace nearly 70% of manual, repetitive tasks, according to the Brookings ...

What Is Marketing Automation and Why Does It Matter to You? Marketing automation technology first appeared about 15 years ago to allow marketers to more effectively and efficiently accomplish tasks.

The most fundamental building block of digital transformation is automation. Automation elevates people to express their greatest capabilities by tending to all the repetitive, simple, menial tasks ...

Digital transformation is an amorphous, overwhelming concept. Companies know they need to do it, but they are not sure how to start the climb. Robotic process automation (RPA) is the foothold many are ...

ORLANDO, Fla. ­— AutomatedBuildings.com will present the seminar “Building Automation 101: Control at Your Fingertips” on Tuesday, Feb. 4, from 12:00 P.M. to 1:00 P.M. in room W311G. Controlling your ...

Playout automation used to mean a playlist running a cart machine. The prime function was to play commercials breaks and interstitials. Now that the video server has replaced the cart machine, ...

One of the highlights of “Lab Automation 2005” was the discussion of such topics as planning and executing successful automation projects, the strategies and technical features that make up a ...

Ryan Bonnici kicks off a three-part series on marketing automation with what will be an introduction for some, and a refresher for others. You’re just getting started with marketing automation and ...

There is no denying that marketing automation delivers results: a 10% increase in marketing contribution to pipeline, a 20% increase in generated sales opportunities for nurtured leads versus ...