Alpina, the German tuning firm known exclusively for upgrading BMW models with factory-backed support and a purveyor of some of the coolest Bavarian models to ever roam asphalt, is now legitimately a ...

View post: Roush’s 810-HP Mustang Kit Undercuts Ford’s $100,000 Dark Horse SC The Vision BMW Alpina, a new concept, reveals the future design direction of the brand. Features luxurious interior, ...

A new chapter of performance has just started for BMW, as Alpina becomes BMW Alpina. The transfer of Alpina trademark rights took place on January 1, 2026, marking the launch of the new brand as an ...

Update: The Vision Alpina coupe concept debuted at the 2026 Concorso d’Eleganza Villa d’Este on Lake Como over the weekend, fresh photos added below For decades, the M badge meant something truly ...

During the luxurious launch of the Vision BMW Alpina this past weekend at Concorso d’Eleganza Villa d’Este on the shores of Lake Como, Italy, we had the chance to sit down with BMW Group head of ...

Famed BMW tuner Alpina has unveiled a rebrand as part of its move to become a division of the manufacturer that builds its donor cars. It has released a new logo after it was relaunched as BMW Alpina ...

BMW has revealed the Alpina Vision Concept, previewing the future direction of the Alpina brand under BMW ownership. The luxury grand tourer was recently showcased at the 2026 Concorso d'Eleganza ...