Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

The way forward is baking emotional intelligence into CRM. From a CRM perspective, EI means accounting for signals that indicate buyers iare no longer curious but cautious; not uninterested, but ...

In today's hyper-competitive, highly saturated sales marketplace, customer relationship management (CRM) platforms have become vital for success. Despite this, many underestimate the value of a good ...

Customer Relationship Management systems, despite what all the vendors will advertise, are nothing more than databases. And the best CRM systems I know of at my clients have the most accurate, ...