Marketing Dive9d
Why Sprite is making Chill a permanent part of its brand portfolio
Sprite brand director Kate Schaufelberger details how last year's sales benchmarks made the shift from LTO to permanent ...
Southern Living on MSN2d
Costco's Food Court Is Undergoing A Major Change—And Not All Fans Are Happy
Coca-Cola products are officially back in Costco food courts as of this summer, but customers are already seeing Coke ...
BeverageDaily1d
How Coca-Cola creates billion dollar brands
The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like ...
Thums Up, Sprite likely to uncork Coca-Cola's $2 billion brand bottle
Cola's Thums Up was the first brand from the company's stable to become a billion-dollar brand in 2021, followed closely by ...
Sprite's Most Popular New Flavor Is Now Permanent After Record Sales
According to Marketing Dive, Sprite Chill made $50 million in retail sales after just 21 weeks, making it the top-selling new Coca-Cola product of the year—so giving the drink a permanent spot was a ...