When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Though the term 'lo-fi' was thrown around, back then, it was more of a descriptor of a no-frills ...
Writing for WARC’s Marketer’s Toolkit 2021, Susie Walker, head of awards at Cannes Lions, explains how brands are using ‘lo-fi’ campaign production techniques to deliver results. Nobody can predict ...
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