McDonalds announced this week its joint venture with Minecraft for a Happy Meal promotion, connecting two massive audiences together. With its launch April 1, "A Minecraft Movie" and Happy Meal will ...

The McDonald’s Minecraft Meal brings collectible toys, spicy sauce, and digital rewards to a new kind of Happy Meal—one that speaks directly to adult fans of fast food rituals and Minecraft nostalgia.

Limited-edition meals, toys and in-game codes are available this April. McDonald's is teaming up with the popular video game Minecraft for its latest collaboration, in celebration of "A Minecraft ...