Korea knows how to make a drama. Just not, it seems, a very short one. While bite-sized series are winning audiences around the world, short-form dramas in Kore ...
The overseas market for short dramas and micro-dramas has entered a new phase from this summer through the autumn.In addition to the growth of dedicated apps that have driven the market so far, ...
Korea’s short-form drama market is expanding as mobile viewing takes off, with series such as Reply, Bok-hee! and My Father’s Table showing a shift toward vertical, smartphone-first storytelling. The ...
When “My Father’s Table” opened at Lotte Cinema theaters nationwide Sept. 9, it filled only about a third of the screen, right down the middle.
The Chosun Ilbo on MSN
China's 'IP racetrack' strategy challenges Korean content industry
Korea makes things well, and China sells them well.” Kim Taewon, CEO of MZ Family, who has been running a content business ...
As short-form video begins to dominate global viewing habits, a new monetization playbook is emerging — one driven by watch time, scalable content formats and increasingly, AI-generated storytelling.
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