Magners is to launch a multi-million pound TV campaign aiming to get consumers drinking cider this summer, just days after the chancellor, Alistair Darling, increased the duty on it by 10%. The TV ...

Anyone who enjoyed a tipple or two in this summer’s blistering sunshine will almost certainly have been tempted to have a Magners... over ice, in a pint glass, of course. Drinking cider with ice is ...

Magners has proved a big hit, but tough competition on price and a desire for something different means it has been de-listed by some pubs. Rosie... Magners has proved a big hit, but tough competition ...

The number of bees worldwide is in serious decline due to the growing use of pesticides, intensive farming, and the impact of climate change. The International Union for Conservation of Nature (IUCN) ...

Nothing says autumn like harvest and bushels of fresh apples, ready for snacking, sauces, and cider! In fact, the tasty sip which is rumored to have been enjoyed by the likes of Julius Caesar and ...

In 2005, the Irish brewer C&C launched its Magners Irish Cider to a fanfare in the UK after an earlier launch in Scotland. For the next two years, C&C's marketing offensive made it fashionable for an ...

The explosion in popularity of Magners pint-bottled cider in Britain has prompted the Irish company behind the drink to earmark €80m (£55m) for investment in advertising and new production capacity as ...

CIDER fans need to listen up as Magners is launching a rosé cider this summer inspired by the popularity of pink gin and rosé wine. The blush-coloured booze, which reminds us of pink rose petals, is ...

‘Tis weeks before Christmas and from coast to coast holiday sippers are seeking a new holiday toast. The juice from an apple or Magners by name will whet holiday whistles – cocktails ne’re be the same ...

Add Yahoo as a preferred source to see more of our stories on Google. DUBLIN (Reuters) - Irish cider maker C&C (GCC.I) believes the fall in the value of sterling will give it a competitive advantage ...

While there are many activities that spring to mind when contemplating things best done in the dark, Magners has cider on the brain. In the latest installment of the brand’s two-year, integrated ...

Magners Original Irish Cider has unveiled a modern new look as it looks to turn around falling sales. The rebrand featured “refined illustrations” of Magners’ original cider vats as well as “a vibrant ...