Ed Kitsos has joined Priority Marketing as a senior media buyer to help clients maximize the effectiveness and impact of ...

After completing a transaction, customers will have the option to perform social media-based tasks, such as following the brand on Instagram or sharing a post about the product on TikTok.

We also asked homeowners about their frustrations with the buying process. From choosing a mortgage lender to picking a real estate agent, there’s a lot to consider when purchasing your first home.

A major new survey by Caretta Research conducted on behalf of TVBEurope and TV Tech details how the industry is reacting to ...

Reckitt and other packaged goods marketers are adopting a tool designed to give clearer understanding and control over their ...

Media buyers have reacted positively to Mamamia's investment into its product offering, with the introduction of video-focused podcasts - or Vodcasts - and a proprietary content planning tool for ...

Discover 5 powerful ways AI can help you scale your small business, increase efficiency, and boost its value for a profitable ...

It's a good time to be a first-time home buyer. No, really. For one thing, current market conditions are keeping possible repeat buyers on the sidelines. A Zillow report says current homeowners ...

Media buyers have been calling for a converged advertising solution for years, and are naturally delighted that Paramount Australia is finally able to deliver it. This positions the globally-owned ...

Some customers are looking for all the bells and whistles. Some will insist on the lowest price, period. So how do you ...

If attention is treated like viewability 2.0, high or low attention could become a blanket requirement for a campaign and ...

As the editor of trade publications focused on where advertisers and agencies plan and buy media, I've struggled for years to understand why the digital gaming industry isn't more of the mix.