Discover the influence that Coca-Cola and Pepsi have over the global non-alcoholic beverage market and which company controls the greater share.
When you walk into a convenience store, what used to be refrigerators filled with soda now offer energy drinks, iced coffee, ...
You have a preference between Coke and Pepsi. You’re sure of it. You’ve been sure of it since you were old enough to order your ... Read More ...
Coca-Cola (NYSE: KO) and PepsiCo (NASDAQ: PEP) are both Dividend Kings, but “reliable” is not the same as “equally safe.” Here is what the numbers show. Coca-Cola: 64 Years of Increases, but Cash Flow ...
Pepsi is bringing its revived Pepsi Challenge to Atlanta from May 8–11, inviting locals to a blind taste test against Coke Zero Sugar at multiple city locations. Participants who choose their favorite ...
Editor’s note: This story has been updated. Deep in the heart of Coca-Cola territory in Georgia, PepsiCo is launching a new front in the cola wars — with the return of the Pepsi Challenge blind taste ...
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Pepsi’s Super Bowl Ad Stole Coke’s Iconic Polar Bear and Broke the Most Important Rule of Branding
For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, ...
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