Gacha games are a classic genre that runs the gamut of actual gameplay content—from turn-based combat to rhythm games, there are very few stones left unturned in this garden of chance-based ...

Just a few days after release, Umamusume: Pretty Derby is going viral— inspiring livestreams, memes and TikTok edits—the bizarre anime girl racing game is proving immensely popular online. What Is ...

The internet’s latest obsession: training and cheering on anthropomorphized anime horses as they race around a track. First released in 2021 as a mobile game for iOS and Android, Umamusume: Pretty ...

If, like me, you’ve noticed an uptick in anime girls with horse ears running around your social media timeline, you might be confused as to what the hell is going on. The game causing all this ...

Gacha games make so much money these days that there’s now a steady stream of new launches each and every month, almost always aggressively marketed. Some go on to enjoy mind-boggling financial ...