Public relations and marketing—what’s the difference? To the untrained eye, it can be difficult to differentiate between something like a social media post and a news story. It can be similarly ...

Andrea Aker is CEO of Aker Ink PR & Marketing, a full-service agency that helps companies increase awareness, thought leadership and leads. A public relations strategy is crucial for managing a ...

Public relations is essential for startups aiming to grow and establish credibility. This article examines the role of public relations in helping startups develop brand recognition, establish their ...

Discover the latest press releases from Common Ground Public Relations Inc. with the St. Louis Business Journal's ...

Opinions expressed by Entrepreneur contributors are their own. In the past, public relations (PR) was all about managing a company’s reputation and controlling the narrative through traditional media ...

EXCLUSIVE: PR veteran Will Zang is launching his own boutique collective, Blade Vista Public Relations, “dedicated to supporting Asian, Asian American, and international films in navigating the U.S.

Black-owned public relations company 98Forward has been partnering with major universities and corporations for over two decades. As the Detroit-raised business looks forward, it is celebrating by—yes ...

Over the past two decades, the 24-hour news cycle has become a faster, leaner machine, driven in no small part by the shift from traditional to digital media—a shift that was only accelerated by the ...

The Board of the Global Alliance for Public Relations and Communication Management, one of the world’s leading international organisations for public relations and communication professionals, ...