Hip-hop has always been about more than music — it’s a culture built on individuality, competition, and self-expression. From street battles to custom sneakers, rivalries and personal branding have ...

From crossover anthems like "Big Pimpin'" to ruthless diss tracks like "The Takeover," Jay-Z has more great songs than he has ...

Rap in 2025 was all about experimentation. From the year’s first runaway hit, NBA player-turned-musician Gelo’s single “Tweaker,” to the maximalist ecclesiastics of Playboi Carti’s Music, or even in ...

Tjuan Benafactor’s “Trust Issues” featuring Benzino hit #1 on the iTunes Hip Hop Music Video chart and #31 globally, ...

Billboard's 2026 Latin Women in Music Global Impact Award recipient on going “full circle” with her upcoming album.

To get you in the mood for Valentine’s Day, here are some of The Root’s favorite rap love songs. While hip-hop is often characterized by its bravado and aggression, the genre has also flourished ...

Hip hop artists are using influencer marketing to push tracks into the spotlight, leveraging TikTok, Instagram, and YouTube to create trends and deepen fan connections. Campaigns often center on ...

The baton that has passed from one hip-hop hit to another for more than three decades has been dropped. Kendrick Lamar and SZA‘s hit single “Luther” departed the Billboard Hot 100 following rule ...