Gidget, the Taco Bell Chihuahua, with cameras in the background - Vern Evans Photo/Getty Images Taco Bell has a habit of revisiting the past in an effort to spark nostalgia, like it did with the ...

The Taco Bell Chihuahua, more affectionately known as Gidget, wasn't just your run-of-the-mill brand mascot. From 1997 to 2000, she became a pop culture phenomenon, delivering lines like "¡Yo quiero ...

LOS ANGELES -- Quite possibly the most famous Chihuahua in history, Gidget, the bug-eyed, big-eared star of 1990s Taco Bell commercials died on Tuesday at age 15. Although she was hard of hearing, ...

LOS ANGELES -- Gidget the Chihuahua, the bug-eyed, big-eared star of 1990s Taco Bell commercials who was a diva on and off the screen, has died. She was 15. Gidget suffered a massive stroke late ...

The Taco Bell mascot, Gidget, died on Tuesday at age 15, from a stroke. The dog was best known for the Taco Bell ad campaign featuring the dubbed line "Yo Quiero Taco Bell." She also appeared in a ...

GRAND RAPIDS, Mich. (AP) -- A federal jury Wednesday ordered Taco Bell Corp. to pay $30.1 million to two men who claimed the fast-food chain stole their idea for the advertising campaign featuring a ...

Let us take a moment to pray praise the taco. Last July, Gidget, the talking prima donna Chihuahua best known for making Taco Bell’s fast food look cute (and, at times, even edible), passed away at 15 ...

People magazine brings news of the passing of Gidget, the Taco Bell chihuahua responsible for scalding the phrase “Yo quiero Taco Bell” into the brains of untold millions. The dog, who at times seemed ...