Using lash extending tube-like polymers, Milani's Highly Rated mascara aims to deliver instantly longer and lifted lashes ...

If you’ve ever blown up a stocking with socks and candy canes only to see them immediately discarded, the Tarte Power Couple ...

While it has been documented that television advertising (linear or connected) remains a powerful force for many advertisers, today’s highly cluttered advertising environment has led to several ...

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Tarte Cosmetics CEO Maureen Kelly posted a TikTok video Tuesday in which she pledged to make the company's creator program more inclusive after criticism online over the brand's treatment of a Black ...

Tarte Cosmetics' PR packages are going viral after some influencers received Hermès bracelets and others received snacks Athena Sobhan is a Digital News Writer at PEOPLE since 2024. Her work has ...

“Miscommunication” surrounding a recent Tarte brand trip left TikTok influencer Bria Jones feeling like a “second-tier person.” If you’re an avid TikTok user, odds are you’ve heard the name Tarte come ...

Many brands wave the "you asked, we listened" mantra around, but Tarte is one company that promises to follow through. Tarte's is launching Face Tape Foundation, creating new formula and shade range ...