Microsoft is hiring new marketing specialists for its Xbox games division following the ill-fated and confusing 'This is an Xbox' advertisement campaign.

TL;DR: Microsoft is testing a free, ad-supported version of Xbox Cloud Gaming, allowing users to stream select games without a subscription. This move aims to expand access while generating revenue ...

Remember Microsoft's late 2024 'This is an Xbox' ad campaign? The one that proved pretty controversial amongst long-time Xbox fans? Well, despite the marketing slogan cropping up multiple times since ...

Xbox Game Pass will have a new, higher price for the game subscription service starting Nov. 4. With the news that Microsoft's popular franchise Halo will make the jump to the PlayStation platform for ...

Gamers are starting to get Xbox Game Pass ads on their console home screens after canceling their subscriptions. Microsoft has caused quite the stir lately after shaking up its subscription tiers and ...

Microsoft (NASDAQ:MSFT) is planning to announce an ad-supported version of Xbox Cloud Gaming, The Verge reported, citing people familiar with the matter. The U.S. tech giant has started testing ...

Xbox Cloud Gaming service is limited to players who have Microsoft’s game pass subscription, but the company reportedly has plans to offer non-subscribers access paid for by advertising. Bringing ...

It's interesting how spoiled everyone is... and they forgot that wide-use media has an insane cost, and the only way to PAY for that cost, and still make a profit... is advertising. The truth is that ...

Microsoft's latest advert showcasing the capabilities of its Xbox One console isn't so good for people who have already bought one. The advert features the hot phrase "Xbox On," which is inadvertently ...