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Museums are some of the world’s most visually captivating spaces, where culture, creativity, and curiosity meet. With 29%* of global travelers planning to visit cultural attractions this year, the ...

Whether it’s a bucket-list adventure or a much-needed break, travelers consistently look for destinations that offer ...

AMSTERDAM, 16 OCTOBER 2024 - Change is accelerating on multiple fronts. From global elections, rapid AI advancements, and increased costs of living (to name a few), it’s no surprise that people find ...

AMSTERDAM, 23 JULY 2025 – Today, Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and ...

AMSTERDAM 27 JANUARY, 2025 - Booking.com, a global leader in connecting travelers to an unmatched selection of incredible accommodations, activities, and transportation options, including flights, car ...

AMSTERDAM, 21 MAY 2025 - Travel remains a constant on people's minds, and as the seasons shift toward summer, enthusiasm for exploration endures—even amidst macroeconomic uncertainties. New data from ...

“In a world where 81% of cardholders expect brands to enhance their travel experiences, we saw an opportunity to raise the bar,” said Ben Harrell, Managing Director, U.S. at Booking.com. “Today’s ...

SINGAPORE, 16 SEPTEMBER, 2024 - Today, Booking.com unveiled its Gen.Voyage! research on intergenerational travel in Asia Pacific (APAC) showcasing insights garnered from over 8,000 travellers across ...

Building on its playful and optimistic creative strategy, the new campaign features a colorful cast of characters - spanning from relatable everyday travelers to beloved cultural icons, The Muppets.

AMSTERDAM, 28 October 2024 - Booking.com, one of the world’s leading digital travel platforms, has announced the latest evolution of the partner-focused facet of its sustainability program, putting ...

NEW YORK, September 3, 2025 – Cue the harmonies and grab the boyz because Booking.com, one of the world’s leading digital travel companies, is inviting fans to unwind in harmony with Boyz II Zen: A ...