Paid search remains the largest segment of the Irish internet advertising market, accounting for an estimated €76m in 2025, ...

The Co. Louth-based brewer Fierce Mild is taking on Heineken 0.0 with a new lager and an advertising campaign encouraging ...

Dublin creative agency The Tenth Man has developed one of its biggest international campaigns to date for DraftKings Casino, ...

Director Tara O’Callaghan has joined production company Ponder, adding to the company’s directing roster following a run of ...

The Irish Marketing Podcast is brought to you by the team at IMJ/Adworld and Tinpot Productions and his hosted by Daryl ...

Common Good, the agency founded by Colin Hetherington, has launched a new strategic positioning and brand campaign for Dublin Business School (DBS). Set against a background of uncertainty about the ...

Would you rather yawn confetti or sneeze beans? That is one of the questions at the heart of a new campaign from Goosebump for Johnston, Mooney & O’Brien’s “Goodness of Both” bread, which aims to turn ...

Leonard Miller, Head of Airport Media Sales, daa; Marie Murphy, PRM Engineering; Peter Murphy, CEO, PRM Engineering; Peter ...

The Dublin-based creative agency Ringers has created a new brand platform and campaign for Donegal Catch, part of Green Isle ...

ESB Networks is making time part of the message in its latest OOH campaign, using Dynamic DOOH to bring the idea of flexible ...

IAB Ireland is to host its first Creator Marketing Summit in Dublin next month, bringing together brands, agencies, platforms ...