Marketing’s growing gender pay gap is symptomatic of the disconnect between where women sit in this industry and what work ...

An unrivalled group of senior marketers in number, seniority and expertise will determine the shortlist and winners of this ...

Motorway has achieved “significant” improvements in awareness and trust, as well as changed views internally to ensure ...

Prioritising “active partnership” with male allies and making gender equality a “collective” agenda will accelerate progress, ...

Primark’s first TV campaign delivered record ad awareness, double-digit denim sales growth and helped shift quality ...

Royal London is putting customers at the front of its new positioning, as the pensions and investments mutual looks to build on “record levels” of brand love. ‘Works for You’ is the company’s latest ...

In a world where influencers behave like a media channel, the new model for success blends creators, paid media, continuous ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Paula joined PizzaExpress, the Cyrus Capital & Bain Credit Capital backed business, as Chief Executive Officer in May 2022 ...

Mark joined the Operating Board in June 2020 and oversees Technology, Data and Insights alongside Marketing and Nectar 360.

Marketers can borrow a framework from finance to help maximise returns while managing risk by adapting the maths, tweaking ...

The face of search is changing and marketers need to adapt to a world where fame matters and being recommended by AI could ...