Amazon Prime Day 2026 returns this summer. See what to expect from the annual shopping event.

Amazon’s October Prime Day sale, Prime Big Deal Days, is halfway over. The mega sale runs through tonight and is exclusive to Prime members, who have less than 24 hours left to shop discounts across categories as many begin to think about holiday shopping.

E-commerce giant Amazon.com said on Wednesday it has ​launched its paid Prime service ‌in South Africa, offering faster deliveries and media content for ​59 South African rand ($3.61) ​a month or 399 rand ⁠a year.