In her new role, Jayaraman is expected to lead agency partnerships across media, e-commerce, Amazon DSP and full-funnel ...

Earlier, she held senior roles at Cheil India, Essence, Madhouse, Comviva Technologies and Ericsson, spanning digital media, ...

Google search and Shopping ad clicks are surging, offering advertisers a rare opportunity to reach high-intent audiences while CPCs remain stable.

Akila Jayaraman joins Amazon Ads India as Head-Agency Partnerships to drive full-funnel ad solutions. Know more ...

TD Cowen raises price target to $315 as Amazon advertising revenue projected to reach $141.7B by 2030 with strong advertiser ...

Netflix is teaming up with Singapore-based adtech Nativex to open its ad-supported streaming service to brands worldwide. The ...

Trade Desk's growth catalysts include Connected TV and Joint Business Plans, but market leaders, like GOOG and AMZN, dominate ...

NFLX's ad-supported tier is surging, with 190M monthly viewers, a record ad quarter, and plans to double ad revenues in 2025.

Returning to the news desk after a year away from CTV beat reporting is like discovering a time capsule with the industry’s ...

CES 2026 reinforced how quickly advertising, media, and marketing are being reshaped by creators, data, and artificial intelligence. From creator-led ...

This weekend, Costco’s assistant vice-president of retail media, Mark Williamson, walked into a major retail industry event ...

At the outset of 2026, the mission statement for performance marketers seems to be benchmarking the performance of everything that has made it through the filter and fully integrating it into the ...