Stephen Curry ended his sneaker free agency on Monday, announcing a deal to take the Curry Brand to China's Li-Ning. The ...

The NBA superstar calls the move "the partnership of a lifetime," aiming to expand his signature line across basketball, golf, and lifestyle markets globally.

Steph Curry signed a massive 10-year deal with Chinese brand Li-Ning after parting ways with Under Armour, marking a shift in ...

Four-time NBA champion Stephen Curry ended his sneaker free agency on Monday, announcing a 10-year deal with Chinese company ...

Steph Curry snubs Nike and Adidas in a stunning end to his sneaker free agency, opting to sign with Chinese sportswear giants ...

NBA star Steph Curry has ended his sneaker free agency and inked a partnership with Li-Ning, creating a new future for his ...

Warriors star Stephen Curry has a new long-term shoe and apparel deal with Chinese sportswear company Li-Ning after parting paths with Under Armour last year.

Steph Curry revealed Monday he signed a 10-year endorsement deal with a new sportswear brand, seven months after leaving ...

A New York Knicks star is making news for his basketball shoes in an unlikely way, and now you can grab your pair from ...

Golden State Warriors star Steph Curry has signed a 10-year endorsement contract with Chinese company Li-Ning, according to a ...

Golden State Warriors point guard Stephen Curry officially signs a new 10-year shoe contract with Li-Ning after leaving Under Amour. Golden State Warriors point guard Stephen Curry ended his contract ...

The company’s founder is also a world-class athlete, which Curry said helped him decide where to sign his next deal.