At the heart of this transformation is Generation Z.

Selling baggy jeans isn’t enough to win over Gen Z. Urban Outfitters, the young adult retailer known for its alternative, vintage-inspired styles, learned this the hard way.

China has introduced its first 4th-generation green homes — futuristic vertical forest apartments with massive balconies and lush greenery. These smart, eco-friendly buildings are designed for ...

From July 9 through August 9, students are invited to curate a Pinterest board that captures their vision for a dream dorm.

Urban Outfitters SoHo Nike Shop. The On Rotation concept was created with Gen Z in mind, and Urban Outfitters will pick other brands to partner with that appeal to the generation.

Urban Outfitters continues to hone a focus on experiential marketing with a back-to-school campaign appealing to Gen Z consumers at different stages of the college cycle, whether they be returning ...

Currently, just half of Generation Beta babies are born in cities, but this figure is anticipated to rise to 58% by 2040, surpassing both Generation Alpha and Gen Z in urban residency.

The Association of Consulting Civil Engineers (India) [ACCE(I)], Hyderabad Centre, kickstarted its two-day national conference on 'Next-Gen Highrise Buildings - Advancements in Composite and Steel ...

Urban Outfitters is placing heavy emphasis on experiences catering to Gen Z in its back-to-school campaign. “‘UO Haul’ commenced May 19 with a Manhattan scavenger hunt that led participants ...

KATSEYE Is Gen Z’s Global Girl Group, Linking Style and Sound With Urban Outfitters. With members from four countries and a message rooted in self-expression, KATSEYE brings bold energy and ...