With the number of employees in adland aged 25 and under having fallen by 19%, the industry's “easy route” to short-term savings threatens to destroy its long-term leadership pipeline.
The 2026 Adspend Outlook report assesses the global and regional forecasts for advertising spend activity this year, ...
Generative artificial intelligence can never replace a real-life creative (perhaps not yet, anyway), but it can play a crucial role in decision-making and how we form ideas. Whatever the platform, ...
101's Laurence Green reflects on key themes from Mumbai's energetic Zee Melt marketing festival. A campaign can only really deliver when the promise of the work matches the reality of the brand. Marks ...
After Havas chair and chief executive Yannick Bolloré said the agency sector is now “in a good place”, Campaign asked financial analysts for their take on the latest holding company financial results.
Huawei and Amex spearhead brand activity at All Points East Chinese consumer electronics brand among number of new partners for year two of festival. Shoe brand partners London retailer Browns for two ...
Brands can now reach eight out of ten UK households via the Amazon DSP, with average monthly ad-supported reach growing 15% in a year, according to new data. The broadcast giant has also launched ...
Andy Nairn, a founding partner at Lucky Generals, explains why he will be starting his days with unusual meals in 2015. After more than 40 brands got involved in the Rainbow Laces anti-homophobia ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...