An SEO professional and SERP analyst with over five years of experience tracking search engine developments across Google, Bing, and Yahoo. Focused on uncovering new search features, AI search updates ...

An AI answer can bring together information from several websites. Its citations give you a way to open those pages and check what they actually say. AI citations are references an AI answer provides ...

Yahoo sponsored results are now showing more blue hyperlinks within ads, a design change that stood out compared to previous visits. An SEO professional and SERP analyst with over five years of ...

Google is testing a 'Try on' button that now appears directly within SERP product carousels, instead of only after opening the carousel. An SEO professional and SERP analyst with over five years of ...

FILE PHOTO: The logo of NVIDIA as seen at its corporate headquarters in Santa Clara, California, in May of 2022. Courtesy NVIDIA/Handout via REUTERS Nvidia has launched Open Agent Safety Platform, ...

The ubiquity of virtual assistants like Siri, Cortana and Alexa, together with improvements in technology, has led to an uptick in voice search queries. For businesses that rely on local search ...

According to the 2017 Local Search Ranking Factors, inbound links are the most important ranking signal. At Brighton SEO last Friday, master of local SEO Greg Gifford shared some “righteous” tips for ...

Google appears to have reduced AI-generated answers in People Also Ask results, based on recent testing across several queries. We previously covered a report showing Google’s People Also Ask answers ...

Whether you are conscious about it or not, content marketing is the first strategy that comes to mind any time you think of B2B digital marketing. It is popular among B2B companies. 91% of them use it ...

Google Maps now requires users to sign in to read more or sorted reviews, a change that may be aimed at preventing AI and bots from scraping review data. An SEO professional and SERP analyst with over ...

To celebrate its 15th birthday, Google decided to share a neat Easter egg showing how Google used to look in 1998. To see it for yourself, simply search for "google in 1998" (without the quotes).

The reported bypass combines an attack published in 2025 with four additional techniques. Its full details have been shared privately with OpenAI, the researcher says. Researcher Sergey Berezin says ...