So Taylor bought an old barn, and set up a brewery, thus starting Timothy Taylor’s 168-year journey. One of the best pints ...

The refurbished-tech marketplace’s head of European marketing tells Tim Healey how it is building consumer trust, why ...

WPP has cut almost 11,000 roles from its workforce since the start of 2025, including 1,267 during the first half of 2026. By ...

The UK has a new prime minister, whose use of social media has been likened to that of New York Mayor Zohran Mamdani. The ...

"Cost v Value will become the most important mindset or challenge for the next generation," said Michael Carr, chief ...

The quotes that the FTC lifted from Amazon’s internal documents are blunter. One describes the objective as tuning parameters ...

Those 20 jobs show how effectively technology can reduce the number of people required to produce advertising. AI can now ...

There’s an inherent tension built into the way global marketing functions work. The traditional process is designed to ...

B2B buyers are increasingly using AI search before they speak to sales, but many marketing teams are still working out how to ...

Mark Ritson is a former marketing professor, ex-consultant and seven-time columnist of the year. He also runs the MiniMBA, ...

The result is a charming and enterprising pigeon, Picci1, hand-made by an army of humans. An extensive team at UK animation ...

If marketing’s role isn’t to create certainty in the mind of the customer, it’s to establish just enough confidence to move ...