While overall toy sales are in decline, sales driven by nostalgic adults are on the rise, representing 17% of US toy sales ...

Toys that engage kids' minds, encourage imagination ... Squigz connect to almost any solid surface, according to the brand, ...

WITH Christmas just weeks away, many parents are scrambling to find the ultimate budget-friendly gifts for their little ones.

This Morning has revealed its list of Top Toys for 2024, with prices starting at £18 they’re perfect if your need some ...

The plush toy brand has adults and kids lining up to buy cuddly avocados and bagels. Here’s how it’s doing it. Jellycat for kids and adults alike / Jellycat Jellycat has been around since 1999 ...

Mattel, Lego and other toy companies are targeting a growing number of adults who are buying toys for themselves.

The world's biggest toy company Lego has exclusively shared a list of products that will be on every kids' wishlist this ...

With the festive season fast approaching, Toys R Us reveals the top toy trends and most anticipated toys for 2024. This year, ...

Better not shout, better not pout! Pull out your cutest matching family PJs and cheerful Advent Calendars, because before you ...

based firm which also specializes in classic toy brands like Lincoln Logs ... for the year will be flat as a whole [in part because] Kids are distracted more and more by digital devices and ...

A MAJOR child’s toy brand is facing backlash from parents after a printing blunder sent kids to a porn website. Barbie makers ...

Gift your toddler their very ice cream truck! Well, Play-Doh ice cream. There are 12 cans of the squishy stuff included so ...