The Barbie movie set a high bar for what toymakers can achieve at the box office with the right mix of nostalgia and marketing that caters to all ages. Fellow toymaker Lego is no stranger to the realm ...

With a three-year track record of serving as a writer across various online platforms, Shaheer possesses proficiency in areas encompassing gaming, and technology, as well as movies and television ...

HAMLEYS has unveiled its top 15 toys for Christmas – and it includes £10 squishies and £30 Barbie dolls. Also on the list are ...

There's something for every age from tots to tweens at (and fyi, the savings are across the board Walmart's big October sale, so feel free to score something for yourself along the way). Scoop up the ...

Ten years ago today, ‘The Lego Movie’ gave Hollywood an early template for how to adapt a toy line into a successful—and critically acclaimed—film The Lego Movie follows the hero’s journey of Emmet ...

Shop magnetic tiles, Lego sets, Ms. Rachel, and more from $6. As a senior editor for Parents, I'm lucky enough to be one of the first people to learn about new toys hitting the market and test many of ...

So many great toys are on sale and in stock right now that you’ll be kicking yourself for waiting any longer to buy them. Amazon’s Black Friday deals include $8 Lego sets, $5 Barbies, and a super cool ...