‘Follow the Arches’ won four international awards, including a Cannes Lions Gold, and has since been adopted in McDonald’s global brand playbook as a case study in visual intelligence. The campaign ...

Due to possible penny shortages in parts of the U.S. — a result of President Trump’s decision to stop producing the coin ...

Fast food fans are a passionate bunch and won't hesitate to call out anything that falls short of expectations, as proven by ...

Rather, he said that Wendy’s problems stretches back more than a decade to a remodel initiative of its US restaurants that ...

PepsiCo owns more than 500 brands, but when asked to name them, only 21% of consumers can think of any aside from Pepsi. This startling fact is among the reasons why […] ...

Beyond the standard golden arches, there are some McDonald’s restaurants that serve up fast food with a side of stunning ...

Consumer brands are adjusting to a two-tiered economy as the new normal. Yet there are signs that even high-income customers are under pressure.

McDonald’s fans in the UK might notice Happy Meal boxes look a little different this month, as the fast food chain is scrapping the classic colour. For the first time ever Maccies is doing away with ...

Since then, Paramount under new owner David Ellison has hired Bari Weiss, an opinion columnist who created the center-right site Free Press, as CBS News editor in chief. Paramount also put in place ...

President Donald Trump isn't curtailing travel. He's not avoiding golf or making do with a skeleton staff in the West Wing.

The kid from Ontario left a lasting impact on the greater Philadelphia area. Get unlimited access to Inquirer.com and The Inquirer App, plus 5 articles each month to share with friends and family.