Southwest Airlines, Milwaukee's largest carrier, is rolling back another one of its popular policies come January.

Attention frequent flyers: Southwest Airlines announced July 21 that it will be moving to assigned seating starting Jan. 27, ...

Starting July 29, customers can begin booking tickets with seat assignments for flights departing January 27, 2026.

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business ...

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

DALLAS, Texas (NEWS RELEASE) - Beginning July 29, 2025, Southwest Airlines Co. (NYSE: LUV) Customers will have options to ...

On Monday, Southwest Airlines announced that assigned seating will become active on Jan. 27, 2026, ending a 50-year tradition ...

Spirit Airlines is ready to fly you to Duval Street. The South Florida-based airline is adding Key West as a destination ...

Assigned seating option becomes available for flights starting January 27, 2026 Customers can select Extra Legroom, Preferred ...

Dallas-based Southwest Airlines has nailed down the details and date for its new assigned seating program: January 2026.

Southwest Airlines Implements Major Change to Signature Offering originally appeared on Parade. It’s the end of an era at ...

Southwest passengers will be assigned seats, ending the chaotic scramble of its current open seating plan. The ability to ...