WPP's Ogilvy is behind the Powerade effort, which rebukes the idea that women's sports are ever "just" sports.

The soda brand is extending its basketball presence with new ads, collectible cans and international activations.

The newspaper celebrates 185 years of local coverage with a cheeky campaign about Skyline chili, Bengals fans and more.

From shopping to advertising, brands need new technology and skills to serve AI-powered customers. Ad Age spoke with experts ...

Advertising Week New York returned to the Penn District with more creators, the same dizzying lines and crowds and—at least ...

Ad tech companies are worried about a more wide-reaching Apple crackdown.

A 2026 monthly high of 56 CMO hires were made in September, including plenty of rookies.

Kalshi has recruited Ronald Acuña Jr. to become the first Major League Baseball player to partner with a prediction market. A new commercial, created with agency Es Muy Good, features the Atlanta ...

Ogilvy’s “Cinema in Real Life” ads capture the emotions of watching a movie in the theater. (Chicago International Film ...

Cultural fluency is crucial for brands who want to participate in trends, and sometimes the best foot in the door is by listening to and taking cues from partners already in the know.

Agentic shopping is reshaping holiday discovery. Here’s why brands must optimize product data for AI agents now, how it ...

Halfdan returns two years after his viral tourism debut, this time singing his complaints about Norway’s capital.