Life Cereal: “Mikey Likes It!” Commercial
0:30
YouTubeClassic Commercials
Life Cereal: “Mikey Likes It!” Commercial
This CLIO award-winning Life cereal commercial that spawned the catch phrase “He likes it! Hey, Mikey” along with an urban legend that temporarily brought down a popular candy, first aired in 1972. The iconic commercial shows two brothers sitting down for breakfast and debating whether or not to eat a bowl of cereal that’s “supposed to ...
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Little Mikey Life Cereal
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